JSW MG Motor India’s Windsor EV Sets New Sales Record in India

JSW MG Motor India has announced a significant milestone for its bestselling electric vehicle, the MG Windsor EV. In just eight months since its launch, the company has sold over 27,000 units, solidifying the Windsor EV’s position as the segment leader in India’s fast-growing EV market. From the moment it debuted, this electric SUV has maintained strong momentum, competing head-to-head with electric models from Tata Motors and Mahindra.


Windsor EV Pro: A New Benchmark in Bookings

The company recently introduced the Windsor EV Pro, an upgraded version of the standard model, featuring a larger battery and several advanced technology features. The response was overwhelming—the Pro variant registered a record-breaking 8,000 bookings within just 24 hours of launch.

Interestingly, demand isn’t limited to metropolitan cities. While 52% of total sales come from major urban areas, 48% of sales are from emerging and non-metro markets, highlighting the car’s broad appeal across demographics.


Pricing and Battery Options

The Windsor EV lineup offers attractive pricing and flexible ownership models under the Battery-as-a-Service (BaaS) program:

  • Windsor EV:
    • Starting price: ₹9.99 lakh (ex-showroom)
    • Running cost: ₹3.9/km (BaaS)
    • Battery: 38kWh
    • Claimed range: 332 km
  • Windsor EV Pro:
    • Starting price: ₹12.25 lakh (ex-showroom)
    • Running cost: ₹4.5/km (BaaS)
    • Battery: 52.9kWh
    • Claimed range: 449 km

Performance and Charging Details

The Windsor EV Pro is powered by an electric motor producing 136 bhp and 200 Nm of torque, delivering power to the front wheels, much like its standard counterpart.

  • AC Charging: Using a 7.4kW AC charger, the battery can be fully charged in approximately 9.5 hours.
  • DC Fast Charging: With a 60kW DC charger, the battery can reach 80% charge in just 50 minutes, making it highly convenient for urban commuting and long-distance travel alike.

Conclusion

With strong sales numbers, impressive range options, and aggressive pricing, the MG Windsor EV is quickly reshaping India’s electric vehicle landscape. The launch of the Windsor EV Pro has only strengthened its market presence, offering customers a compelling alternative in both metro and non-metro areas. As EV adoption continues to accelerate, MG Motor India’s Windsor series is clearly leading the charge.

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